TD Comfort Bar


XM (Spatial + Print)

Agency: Diamond Integrated Marketing
Client: TD
Senior Designer: Julie Bisson
Art Director: Sara Vinten

The Brief: Turn the inconvenience of a temporary high-traffic branch closure into a positive brand experience.


The Idea: Create the TD Comfort Bar, a comfort-infused space that invites consumers to enjoy a free pair of mittens and hot chocolate. The footprint – inspired by trending cozy aesthetics – includes a mitten and gourmet hot chocolate bar and comfortable seating.



Bar Asset

 

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10' x 10' Footprint



Table Topper