Who Will You Inspire?
XM (Spatial + Print + Digital)
Agency: Diamond Integrated Marketing
Senior Designer: Julie Bisson
Art Director: Darryl Graham
The Brief: Create onsite engagements at TD-sponsored events that showcase TD's long-standing commitment to diversity and reinforce the bank's position as a long-standing supporter of the Black Community.
The Idea: Create a studio environment that pays homage to the great voices through Black History by showcasing their powerful words in a celebratory photo experience. Event visitors are invites to select an inspirational quote from a collection of black leaders and pair with a professional studio portrait. Inspired by beautiful photo galleries, the footprint features an inspiration wall with illuminated images and quotes.
10' x 20' Footprint